Friday, November 24, 2006

Book for Business, Wiki-Style

The Chronicle: Wired Campus Blog: A Business Book, Wiki-Style

Pearson Publishing is experimnenting in book creation and development using a wiki - can a wiki-style editing process result in a worthwhile business book?

The publisher is putting together We Are Smarter Than Me, a new book that tries to help businessmen make sense of blogs, online communities, and other interactive Web media. Professors at Penn and MIT have already written the volume’s chapter titles and introductory anecdotes. Web surfers are invited to stop by the book’s home page and edit or add to it as they see fit.

But - apparently community created isn't up to par - Pearson will step in next year - and ghostwrite the text into "a publishable book". And of course they will then sell it - keep that in mind as you add to the content.

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